What is intriguing yet utterly confusing to me is the need to share one’s innermost thoughts or outright silliness with this cold and cynical world. Where would Numa Numa Gary have lipsinked before YouTube? Would Free Hugs Juan still be seeking a little warmth in a pre-internet life? How would he have been received by passers by? And what about Lonely Girl 15? Would she still be a soap opera queen in training, but in a different venue?
And what about all the copycats?
Is this any different than me and my friends pretending to be The Supremes when we were kids? We were just having fun, sharing the experience of a song we loved and at the tender age of 8, a group we emulated. When the eccentric Charles Caleb Colton wrote “imitation is the sincerest form of flattery,” I doubt he had his kid brother in mind. Yet hundreds of emulators and autotuners are only sharing the love, right? What makes us want to imitate and remix and mashup? Is this the only way we can acquire our god given 15 megabytes of fame?
When I invite my students into the visual rhetoric conversation, where will I draw the line? How do I grade a re-envisioning of mashup of a repost?
While I love the absolute joy and liberation from the drudgery of grad school that free-form video allows, I am ever practical and looking for a way to teach this genre of visual rhetoric without losing site of critical thinking. Your thoughts and ideas are most welcome below.
Addendum and Reflection
I went to a Community of Practice workshop yesterday sponsored by Berkeley City College and The Academy for College Excellence. My takeaway is that there are definitely more inspiring uses of online video and social networking that I can share and discuss with students. I do not look down on the imitators, autotuners and mashup artistes of the world. Collective entertainment and shared experience has its place and makes me laugh. However, at the end of the day, I want a bit more substance. For example, look at the work of Oluwaseun Odewale, a fellow at the Berkman Center for Internet and Society at Harvard. He writes about elections in his home country, Nigeria:
Of the 87 million mobile phone users in Nigeria (44 million of which have access to the Internet), it was an interesting trend to see how social media, for the first time, was adopted and, quite interestingly, adapted, to ensure credibility of the electoral process in Nigeria.
And then there is the social justice work we are doing with ACE, to promote success for basic skills students.